The Inside View
As the gap between physical and digital becomes obsolete for customers.
From the Editor’s Desk
It needs to deliver on immediate needs and future wants.
By increasing profits and improving customer satisfaction.
Why it’s a long-term business strategy to build loyalty, trust and synergies.
When moving from bricks-and-mortar retail to online.
Why you need a different approach to digital advertising.
To reduce friction during major sales events.
To support merchant growth and increased revenue.
As part of recent expansion.