Articles with tag shopper-marketing


Learn shopper marketing fundamentals

POPAI has launched the first online, self-paced Shopper Marketing course in Australia, in a move set to provide easy access to shopper marketing understanding for all.

Posted Wed 05/09/2012 12:00:00 / Read More »

POPAI launches shopper marketing training

Australia’s home of Shopper Marketing POPAI has launched the nation’s first advanced training program in collaboration with training developers ShopAbility to be held 31 July in Sydney.

Posted Tue 05/06/2012 12:00:00 / Read More »

Shopper marketing training returns

POPAI and ShopAbility are set to re-run Australia's first Shopper Marketing industry training program this March especially developed for marketing at retail professionals.

Posted Fri 24/02/2012 12:00:00 / Read More »

Retailers, manufacturers to 'join the dots'

The 2011 POPAI/ShopAbility shopper marketing industry survey indicates the next step is to 'join the dots' in shopper marketing planning, delivery and measurement.

Posted Tue 06/09/2011 12:00:00 / Read More »

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