In order to ensure businesses are not getting ripped off by daily deal sites, a pair of Sydney entrepreneurs have launched dealflip, a platform that allows business owners to find and compare the best quotes and commissions to run a deal.
Customers can now get a 'leg up' into what deals they should buy and where with the launch of GROOBI.com.au, a site dedicated to enable customers to review and share their experiences based on customer service, value and quality.
The group buying market has begun to stabilise following two quarters of revenue decline, according to analyst firm Telsyte.
Already available on iPhone, the Groupon app can now be added to the Nokia Symbian, Adnroid and Windows 7 smartphones.
The growth of Australia's online retail industry is being driven by customers looking for a bargain and retailers are catering to this trend, according to Telsyte.
The group buying industry continues to grow as the industry as generated half a billion dollar since commencing in 2010 with some 5,000 deals published and an average of 1 million vouchers sold each month.
After receiving complaints from retailers and consumers, the Australian Sporting Goods Association has called for a stricter compliance regime to be established for group buying sites.
The Australian Group Buying Code of Conduct has been jointly released by the Australian Direct Marketing Association and the Australian Interactive Media Industry Association.
The group buying market grew from $123.9 million in the 2011 second quarter to $158.5 million in 2011 third quarter representing a quarter-on-quarter increase of 28 per cent.
Telsyte's research showed 95 per cent of businesses who have sold products through group buying sites were happy with their promotion.
The exponential growth in the group buying market, which is expected to exceed $400 million, has created the need for aggregates.
The market grew from $71.8 million in the first quart of 2011 to $123.9 million in the second quarter of 2011, according to a study from Telsyte.
LivingSocial Families is a site that is dedicated to offering the same huge discounts on activities best suited for families such as dance classes, day trips and art classes.
Group buying sites Cudo and Spreets have teamed up, releasing the framework for a voluntary Code of Conduct for the Australian group buying industry.
Stardeals began operating in Australia on February 14, first offering deals in Sydney, shortly followed by Melbourne and Brisbane.
CatchOfTheDay has sealed a deal with Tiger Global Management, James Packer's Consolidated Press Holdings, Andrew Bassat, co-founder and CEO of Seek, and Glenn Poswell, founder of Gannet Capital.
Crowdmass was launched by young entrepreneurs Ying Wang, David Wei and Tim Wu in May 2010, which has attracted a strong following in Melbourne.
Despite continuous reports of flat overall retail spending, sales for group buying and daily deal websites are booming, growing by 280 per cent this financial year, according to IBISWorld.
Jumping on the succeeding bandwagon of group buying websites, location-based deals are expected to be the next phenomena in retail marketing, taking advantage of the growing adoption of smart phones.
Stardeals negotiates discounts with local businesses allowing its subscribers access to daily email alerting them about the deals.
The team that created the discount online department store DealsDirect.com.au has now entered the group buying landscape with the launch of DealMe!.
The Australian group buying market is currently the fastest growing sector in the online retail space, according to telecoms, media and ICT analyst firm Telsyte.
Part of the US-based Groupon network, Stardeals will provide subscribers free daily emails alerting them to the deals that are only activated when a minimum number of people agree to buying.
Buying site Cudo will be launching in New Zealand, which will include a media partnership with MediaWorks and the power of ACP NZ magazines.
Group buying company cudo.com.au announced it had raised $100,000 in donations for Queensland flood relief in just one afternoon.
Buying website Cudo.com.au is offering retailers the chance to sell to a large audience by taking advantage of its advertising and marketing support.