Cold Rock Ice Creamery will be investing heavily in Western Australia with plans to open over 25 stores across the state in the next two years.
Customers who buy a Take Home Pack from Cold Rock Ice Creamery throughout July will go into the draw to win a Queensland beach holiday as part of a national winter promotion launched last week.
Food franchises must evolve to remain competitive, Stan Gordon, executive chairman of Melbourne-based FFCo, told RetailBiz.
Cold Rock Ice Creamery is embracing the social media revolution by using Facebook and Twitter to communicate with its customers.
Retailers will continue to face challenges over the next year as consumers return to saving their money, a franchising expert says.
Companies planning to launch American food brands into the Australian market could be doomed to failure, a franchising expert has warned.