Danish-born social impact company, Too Good To Go is expanding to Australia, recruiting a local team to be headquartered in Melbourne, with the aim to help households and businesses across the country reduce food waste.
Too Good To Go is a mission-driven company excited about its upcoming launch in Australia, according to CEO, Mette Lykke.
“We dream of a planet with no food waste, and Australia plays a powerful, positive role in that vision, which is why we’re in the process of building a strong, talented local team. We look forward to working closely with local retailers and the foodservice industry to help them make the most of their invaluable food,” Lykke said.
The Too Good To Go app is a free mobile marketplace where retailers, restaurants, bakeries and cafes can sell their surplus, preventing food from going to waste. Users of the app save ‘Too Good To Go Surprise Bags’, getting unsold food at half of the original price or less.
“Food waste is both a big challenge and a huge opportunity. According to the Food and Agribusiness Growth Centre (FIAL), food waste is responsible for 3% of Australia’s annual carbon emissions, and its cost to the Australian economy is $36.6 billion with 70% of that edible food. If we could utilise this resource then we give a big boost to the economy, and make a real positive impact on the environment,” Lykke added.
The Australian federal government has made a commitment to halve annual food waste by 2030. Subsequently, in 2020 FIAL published a roadmap to fulfil this goal.
“It is ambitious, but feasible,” Too Good To Go Australia country director, Joost Rietveld said.
“We need to work together, and rally around innovative ways to make the most of good food that is currently going to waste. Whether it’s at the start or at the end of the food supply chain, we have an opportunity to demonstrate to the rest of the world that the Sustainable Development Goals (SDGs) are attainable; especially when you embrace the determination and open-minded, positive spirit that Australians are renowned for.”
Too Good To Go is a certified B Corp. Since its launch in 2016, the company has helped save over 300 million meals from going to waste. With 90 million registered users and 155,000 active partners across 17 countries, Too Good To Go operates the world’s largest marketplace for surplus food. The company also offers Too Good To Go Platform, an AI-powered end-to-end solution for retailers, with modular software that tracks and redistributes surplus food.