Australian fintech reimagining business banking, Zeller has launched a new initiative to support small businesses in regional Australia, providing $10,000 worth of grants annually with the goal of equipping them with technology, resources, and funding to help them succeed.

The announcement of the Zeller Regional Small Business Grant coincides with the premiere of ‘Welcome to Inglewood,‘ the second short film by Zeller, which delves into the heart of the rural town situated in the Loddon Shire of Victoria. The film sheds light on the ongoing challenges the regional small business owners have confronted over the years, from dwindling foot traffic and faltering infrastructure to increasingly adverse weather events. 

The film captures the Inglewood business community’s journey of resilience and adaptation in the face of economic turbulence. From traditional bricks-and-mortar retailers embracing e-commerce, to those utilising Zeller’s Tap to Pay solution to overcome connectivity issues, the short film and accompanying story showcase the spirit of Inglewood’s small business leaders.

Zeller director of growth, Joshua McNicol (pictured) said, “Zeller recognises small businesses as the lifeblood of regional economies, driving innovation, fostering community, and fueling growth. But the challenges faced by regional businesses are also distinctly unique — and often a result of factors out of their control such as tourism, traffic, weather, and access to financial services or technology.

“That’s why we’re committed to enabling business owners with the solutions they need to thrive, whether through facilitating payments, improving their cash flow, or managing their finances. Additionally, through Zeller’s new Regional Small Business Grant, we aim to provide tangible support to regional business owners so they can unleash their full potential and contribute even more to their local communities.”