Acumen is hosting a complimentary half-day Revenue Management Forum for FMCG senior leaders in Sydney.

The Forum will feature a series of thought leadership presentations and panel discussions, addressing the unique business challenges in Australia and New Zealand.

This includes exploring the promotional landscape – brand desirability versus brand equity, balancing the cost-of-living and rising input costs, navigating pricing inquiries, margin reset and embracing future technology including AI.

Acumen associate consultant, Craig Dick will be joined by guest speakers including Alex Houghton (The Coca-Cola Company), Charlie Alsop (Simplot), Melinda Wienand (Lion) and Paul Tucker (Moët Hennessy).

The event is designed for senior commercial and revenue management professionals from across the consumer goods industry in Australia and New Zealand.

Acumen’s Revenue Management Forum 2024: Navigating today’s market realities across ANZ will be held on Tuesday 21 May from 1pm to 5.30pm at Dangarra O Badu in Walsh Bay, Sydney.