Longo’s BCE Place Location in Toronto won the grand prize in the grocery store category at the National Association of Store Fixture Manufacturers' 36th Annual Retail Awards at Globalshop 2007 in Las Vegas.
“This grocery store differentiates itself with urban convenience, simple but elegant design helps customers navigate while allowing the store to showcase its offering,” remarked the judges.
The project was designed and delivered by Watt International, described by Harvard Business School as “a unique group of talented people, encouraged to think beyond their specialty” and by Financial Times as “the firm that has transformed the face of the entire retail industry”.
As part of SPOS’ 25th anniversary celebration, Brian Dyches, vice president, consumer and market strategy, Watt International will join the event and share with Australia and New Zealand some of Watt’s successful projects.
Dyches will take attendees on a journey of the transformation of the Toronto-based retailer Longo’s Brothers fruit markets – the psychology behind the design, why it worked and a look at the new DNA of the Longo’s brand.
Other international speakers and local experts will discuss what the future holds; where innovation is coming from and what it looks like; who is leading the way; what is driving the future development of our trading environment and what lessons can be learned from best practice; and what effect these changes are having on shopping behaviour and customer franchises.
The workshops will take place from 7.30am till 12.00 on 19 June at National Maritime Museum, Sydney; 21 June at Art Centre, Melbourne, and on 25 June at Villa Maria Winery in Auckland.