Diversified Exhibitions has launched the Hotel, Hospitality & Design (HHD) Expo for 2010 with a number of high-profile industry organisations throwing their weight behind the event.
 
The hotel industry show, with a key focus on design, fitout and refurbishment for the hotel, resorts, spas and hospitality industry, will be held at the Melbourne Convention and Exhibition Centre from May 24-26 2010.
 
The event is supported by the industry’s key associations and many are aligning their industry events with HHD.
 
The Australian Hotels Association (National and Victorian), the Hotel Motel & Accommodation Association, Liquor Merchants Association of Australia, the Professional Executive Housekeepers Network and AAA Tourism have all pledged their allegiance to the expo.
 
Hotel refurbishment is one of the single most important factors in keeping a hotel appealing and contemporary to its customers.
 
“We are spearheading this important side of the business for the hospitality industry. Already established successful exhibitions in both Milan and Las Vegas, Diversified Exhibitions saw the opportunity to launch an expo with the same focus targeting the Australian, New Zealand and South East Asian markets," said exhibition manager, Michael-William Kelly.
 
“For the exhibitor it brings the market and the customer to them, presenting the opportunity to launch new products, build brands, support resellers, generate sales and receive valuable feedback instantly. We expect up to 10,000 bona fide decision-making industry representatives through our doors. For the hospitality industry representative it is a platform to learn new ways to improve business in just a few days.”