Catalogue Central has renewed its partnership with Yahoo!7 and will be the only provider of online catalogues to the site until July 2011.
 
Catalogue Central publishes online catalogues for some of Australia’s biggest retailers including Kmart, Target, Big W, Optus and Forty Winks. Yahoo!7 and Catalogue Central are just two of the 4000+ websites that make up the iNC advertising network, which provides retailers with guaranteed exposure of their digital catalogue content to more than three million Australians each month.
 
“Our partnership with Yahoo!7 puts retailers in touch with visitors to the site, significantly extending the reach we can offer to our clients,” said Robert Wong, CEO of Catalogue Central.
 
“For customers, it’s a convenient way to keep up to date with the very latest sales and product offers.”
 
Catalogue Central operates on a guaranteed performance model, so retail marketers only pay when their catalogues are read by an interested customer.