Online Retailer Exhibition and Conference has launched its website

Besides an overview of the conference as well as online registration for the event, the site will have lots of news, insights and business intelligence for retailers.

Online Retailer Exhibition and Conference, which will be held from 18-19 August 2009 at the Sydney convention and exhibition centre, aims to provide a live forum for the e-commerce and e-retailing community to share knowledge, experience and expertise, and to create business opportunities between buyers and sellers.

The conference will address all the critical issues facing e-retailers today, from creating a website that entices consumers to shop to making sure their order arrives on time. And it covers all the steps in between: securing e-payments, using rich media to make the shopping experience informative and fun, making the best use of web analytics technology, implementing best practices in search engine, e-mail and affiliate marketing and identifying new supply chain management models.

Keynote speakers include Jake Bailey from and Aaron Magness from   

Jake Bailey is director of international business at, which is an online retailer that sells discounted inventory of name brands direct to consumers. The company was started in 1999 with first year sales of $1.8 million. In 2007, online sales exceeded $760 million.

Aaron Magness, VP business development at is responsible for brand marketing, PR and social media as well as business development. Starting out in 2000 as an online retailer of shoes, exceeded $1 billion in sales in 2008, employs over 1300 people and stocks more than three million shoes, handbags, clothing items and accessories from over 1136 brands.