eBay has partnered with local and international fashion brands to launch Fashion Gallery, a dedicated home for online fashion.

Brands and retailers like Bardot, Herringbone, Seafolly and Witchery will offer a selection of their products at a fixed price for both men and women with many items at a significant discount to retail through the Fashion Gallery.

Jo-Ann Hicks eBay fashion spokesperson said. with online fashion sales expected to reach $3.4 billion by 2015, the launch of the Fashion Gallery will address the country’s growing appetite to browse and buy a range of fashion items online,

“As the largest category on the site, fashion sales on eBay.com.au have grown 24 per cent year-on-year with a fashion item sold every 3.5 seconds Australian consumers have long demanded easier access online to the fashion brands they know and love so it’s incredibly exciting to offer those brands direct through the new Fashion Gallery on eBay,” she said.

“Clever consumers can now easily mix and match new local and international fashion finds while still getting the great deals they expect from eBay businesses. We look forward to welcoming even more retailers online and on to the Fashion Gallery in the near future.”

Recent Galaxy Research2 conducted on behalf of eBay shows that Australians are spending a whopping $14.1billion3 each year on the actual ‘act’ of shopping before making a purchase. The research shows that the average shopper spends approximately $32 per shopping expedition on expenses alone, including car parking/public transport, lunch and refreshments.

For the younger generation of 18 to 24-year-olds who shop most at least 3 times a month average spend per shopping trip increased to $39.90.

Given the added expense associated with shopping offline, more than half (58 per cent) of Australians said that they intend to do more online shopping for clothes in the next six months compared to activity in the previous six months.

“The Witchery Group is committed to staying at the forefront of the online retail revolution. Being part of this revolution is recognising that customers want to shop for fashion through multiple online channels,” Iain Nairn, CEO Witchery Holdings Group, said.

“Launching the Witchery and Mimco stores in eBay's Fashion Gallery will allow us to reach more customers through Australia's largest online shopping community as well as provide our existing customers with a new channel to shop their favourite Australian fashion brands.”