eBay Australia is partnering with Australian Made, marking its commitment to supporting Australian manufacturers grow their businesses online.
Australian Made’s first partnership with an online marketplace comes as a growing number of online shoppers demonstrate their desire to support local businesses during this challenging period with eBay recording a 54% increase in items purchased from Australian sellers since mid-April.
The partnership will give eBay’s 11-million unique monthly visitors access to the ‘Australian Made on eBay’ hub that offers shoppers one convenient location to find products bearing the iconic accreditation across a range of categories including fashion, health and beauty, automotive, and home and garden.
eBay has seen a 35% increase in the number of certified Australian Made sellers on-site in the last five months including categories such as skincare, fashion and toys. Since April, sales among these businesses have increased by 57% year-on-year.
eBay Australia managing director, Tim MacKinnon said, “As Australia’s number one shopping site, we’ve seen more Australians come to eBay for the things they need in recent months from everyday essentials to office furniture. One standout trend has been an increased demand for products made and sold by Australian sellers as buyers rally to support local businesses and manufacturers.
“Our partnership with Australian Made also offers eBay’s Australian small and medium businesses the opportunity to be discovered by 174-million global buyers by displaying the renowned Australian Made logo – a mark of trust and quality – and helping to drive future sales.”
Australian Made CEO, Ben Lazzaro added, “We are delighted to partner with eBay to provide this new channel to market for Australian makers. Not only does it provide our homegrown businesses the opportunity to tap into a huge online audience nationwide, but the opportunity to export to other markets and grow their overseas customer base too.”