Leading parcel delivery franchise, CouriersPlease (CP) has commenced a 12-month trial of its new driver app designed to assist franchisees choose the most efficient routes for parcel pickups and deliveries.

The Android and iOS-based app, CPGo, has been installed on every Zebra TC56 handheld device operated by over 750 franchisees. Last year, CP delivered more than 19 million parcels across Australia.

CPGo works by defining the quickest calculated route each franchisee should take before they commence their run in an optimised pickup and delivery sequence, based on various parameters. These include business operating hours, current traffic conditions, suburb-specific cut-off times, and pickup and delivery location. As traffic conditions evolve in real-time and parcel pickups change throughout the day, so too will the route for the franchisee.

Throughout the 12-month ‘discovery phase’, CP will be analysing information and data to determine how it can harness the technology capabilities further to enhance the delivery experience.

CP chief commercial officer, Paul Roper said, “We are extremely excited at the prospect of analysing our delivery performance via the CPGo app over the next 12 months as we continue our transformation journey. Our franchisees each have exclusive delivery and collection rights to their respective territories, most of whom are familiar with the area. However, there’s always the element of the ‘unknown’ around every corner at any time throughout the day, which can impact the delivery experience for the end consumer.

“CPGo will not only benefit our franchisees, but it will be a valuable asset for our contractors filling in who may not be familiar with the area and best route to take. We anticipate that our investment in this technology will significantly reduce the number of hours they will spend each week in traffic and help avoid routes that slow down deliveries. For our customers, this technology provides increased transparency from pickup to delivery via a series of timely notifications across key milestones. We are looking forward to harnessing the power of this technology and delivering the future.”

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