By Charles Pauka
Australia Post and New Zealand Post have signed a new partnership boosting access to markets for businesses on both sides of the Tasman.
Australia Post’s executive general manager parcels & express services Richard Umbers said the three-year strategic agreement has global benefits.
“Joining forces with New Zealand Post enables both organisations to grow our business from Australasia to the rest of the world and globally into Australasia. This supports both companies’ ambitions to grow international markets, and will greatly benefit our customers looking to access those markets.”
New Zealand Post gains access to the exclusive Express Mail Service (EMS – fast, tracked parcels) and parcels business with Australia Post.
New Zealand Post general manager business development & strategy Sohail Choudhry said the partnership will provide substantial service and price benefits for Kiwi businesses accessing the Australian market.
“New Zealand businesses will have access to the full range of Australia Post marketing and customer data. Not only can we offer end-to-end supply chain solutions into Australia, we can help customers grow their market across the Tasman.
“We don’t just ship their products – New Zealand businesses will receive the full benefit of Australia Post’s powerful customer identification and direct marketing capability as well as full supply chain services,” Choudhry said.
Mr Choudhry said there was significant potential for New Zealand businesses to carve out a piece of the large online market in Australia.
“New Zealand Post and Australia Post can work together to benefit from the online shopping boom. Making it easier to not only ship product to Australia but to connect with that market is a great opportunity for business on this side of the Tasman.”
Australia Post and New Zealand Post’s ambitions for the partnership extend beyond trans-Tasman benefits.
Messrs Choudhry and Umbers said the strategic partnership was timely for both businesses, with their international growth strategies to take advantage of the online shopping boom.
“Our combined network reach, logistics capacity and market information is a great combination which will benefit customers on both sides of the Tasman,” they said.
Mr Umbers told Transport & Logistics News New Zealand is Australia’s 7th largest trading partner and had an online commerce market of over NZD 3 billion.
“E-commerce is borderless – we have to operate on the global business stage,” Mr Umbers said. “This agreement allows Australian and New Zealand organisations to tap into the significant marketing potential offered by the two postal services to develop their online businesses.”
This article first appeared on TandLnews.com.au