Woolworths to expand Metro network as convenience outpaces grocery

By Claire Hibbit

Woolworths is planning to expand its network of Metro stores, confirming more sites are slated for Melbourne and Sydney later this year.

Woolworths Metro stores operate on an average footprint of around 600sqm, are generally located near public transport, and offer a tailored range of products including grab and go solutions and ready-made meals.

The smaller, express format was launched by the supermarket chain in 2013 in Woolloomooloo, Sydney. It is understood there are now around 15 Metro stores across Victoria (seven) New South Wales (six) and Queensland (two).

Woolworths told Channel Nine News earlier this week it plans to open more stores under the Metro format nationwide in inner-city locations.

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This story first appeared in Convenience and Impulse Retailer.