Myer is building a new two-level 12,000 square metre store at Casuarina Square in Darwin featuring a large range of apparel, cosmetics, homewares and electrical merchandise.
Myer CEO Bernie Brookes said that the new store would be the first full-line department store in Darwin.
“As we optimise our store network across the country, Darwin is the ideal location for a new store and will expand our customer base and footprint into the Northern Territory for the first time,” he said.
“Darwin is a region of significant economic growth and the community support for the addition of a Myer store has been tremendous.
“The store will be in an ideal location for us. Casuarina Square is already a well-established centre that has a strong customer offer including specialty retail, supermarkets, discount department stores and a cinema. We believe the addition of a full-line Myer store will further strengthen the customer proposition.”
Darwin residents still have to wait until 2016, when the store is expected to be completed which also depends upon necessary approvals and meeting other project milestones.
“As we build on the success of our new Mackay store in Queensland, we are looking forward to the opening of our next two new stores at Fountain Gate (Victoria) in September and Townsville (Queensland) in October this year.
“Our national store network and strong Myer brand provide a unique advantage in supporting our omnichannel strategy. While we continue to be committed to a program of new stores and refurbishments, we are also seeking to maximise the productivity of floor space in all of our stores,” he said.