Reed Intermedia Online Investments, owned and operated by a joint venture between The Intermedia Group and Reed Exhibitions Australia, has launched Australia’s premier business-to-business e-marketplace for gifts and homewares.
is the latest initiative between Australian Gift Guide and Reed Gift Fairs, which brings over 40 years’ experience in facilitating trade between buyers and sellers in gift and homewares industry.

Simon Grover, The Intermedia Group managing director, said this is a united effort between the two companies.

"As the publishers and organisers of the leading titles and events in gift and homewares we are united in our efforts in supporting the continued growth and development of this sector,” he said.

“Australian Giftguide and Reed Gift Fairs both exist to make doing business easier and our partnership in will pool our collective knowledge and experience to take buying and selling online."

With a basic subscription, the secure trading and networking website is available to suppliers and retailers that can upload place their products on the site immediately.  It invites all users to upload and sell their products on the website, which is browsed by thousands of gift and homeware retailers weekly.

It also lists company information and website in the supplier directory section of the site and allows one advertisement a month on the online newsletter.