Alcohol retailer Liquorland is launching what it describes as Australia’s fastest retail click and collect offer, promising orders will be ready in just 30 minutes.
The service will run at 680 Liquorland stores nationally with locations in each state and territory. Along with click and collect, the retailer is also introducing low cost, flat rate delivery options.
Coles Liquor director Greg Davis said the click and collect service is being implemented in response to customer demand.
“Liquorland is all about offering great value and convenience to our customers and the launch of click and collect really brings this to life,” he said. “With this free service, customers can purchase their favourite products at the same great value prices as in-store and we’ll make sure their order is ready in-store within 30 minutes during business hours.”
It is also a way to enhance the company’s online presence in the crowded liquor market by offering more convenience and choice for customers.
“The online liquor market is growing rapidly, and more customers are turning to click and collect services as a convenient way to purchase food and liquor, so enhancing our online offer is an important part of our strategy,” he said.
“We think customers on the run will love the convenience of being able to browse online and then pick up their order at a time that suits them, whether it’s on the way home from work or on their way to visit friends for a barbecue.”
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