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BigCommerce leverages international growth for merchants

Leading open SaaS ecommerce platform, BigCommerce, has introduced a multi-currency features to streamline cross-border operations and provide international customers with localised shopping experiences.

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The multi-currency solution empowers merchants to present, transact and settle purchases in more than 100 foreign currencies through pre-built integrations with leading payment providers Adyen, Elavon, Klarna, PayPal Express Checkout and Stripe. In addition, BigCommerce plans to add support for Barclaycard, BlueSnap and PayPal powered by Braintree in early 2020.

With the rapid growth of cross-border commerce, a worldwide study conducted by PayPal found that 76% of online shoppers prefer to have the option to pay for purchases in either their local or preferred currency.

“In today’s global ecosystem, merchants not only need to have the technical ability to sell in new markets, but also provide international shoppers with a familiar, localised experience,” BigCommerce chief product officer, Jimmy Duvall said.

“BigCommerce’s enterprise-level multi-currency tools allow our merchants to quickly scale into new markets without forcing them to work with just one payment provider.”

Merchants selling cross-border with BigCommerce’s multi-currency solution will benefit from no extra fees as customers can check out in the same currency as their bank account or credit card, accurate checkout rates as exchange rates can be refreshed and complete control as enterprise-level merchants can define currency-specific pricing by individual SKUs.

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