Cook, lawyer, TV presenter, author, and now Australian Made Week ambassador Adam Liaw is urging consumers to seek out and buy genuine Australian products bearing the trusted green-and-gold kangaroo logo to support the country’s makers and growers, as well as safeguard against access and supply issues.

Taking place 6 to 12 June 2022, Australian Made Week highlights the makers and growers that are boosting the local economy. Liaw said that buying Australian Made comes with a feel-good factor – making socially, economically, and environmentally responsible purchasing decisions.

“We are spoilt for choice in Australia as we have the best products in the world, manufactured and grown to the highest standards right here in our own backyard,” Liaw said.

“Covid reminded us that we need to think and buy local – and move away from reliance on imported goods – if we’re going to have manufacturing self-sufficiency and reliable supply chains, ensuring we can obtain products we want, when we want them.

“As a passionate supporter of local industry, I’m excited to be part of this campaign. My view is it’s a no-brainer to choose Australian Made when you can. When you do, everyone wins – be it through job creation, consistent supply of consumer goods, or just getting a top-quality product.”

Something new that’s been added to this year’s activities is a series of special events targeting specific industries and interests, including family and small business, technology, Indigenous business, agriculture, and e-commerce.

Australian Made Week 2022 follows on from the huge success of last year’s inaugural campaign that prompted more than 70% of Australians to increase their efforts to prioritise local product purchases.

Australian Made CEO, Ben Lazzaro said Australian Made Week is the time to draw attention to the benefits of buying local.

“The pandemic has really opened people’s eyes to the dependencies and vulnerabilities of relying on imported goods and how we can all play our part in making small changes that have a huge impact on our quality of life and our economy,” Lazzaro said.

“When you buy Australian Made, you have a direct economic impact on the livelihoods of hundreds of thousands of Australians throughout the supply chain. Manufacturing is an essential part of our economy. Every Australian Made product purchased is directly supporting a sector of almost one million people from a hugely diverse range of backgrounds, education and skillset.”