Westfield and Disney have announced they will ‘Spark Magic’ at Westfield destinations across Australia in September and October with storytelling sessions, interactive moments and magical experiences featuring characters from the worlds of Disney Princess.
Westfield customers and Disney fans are invited to step into the worlds of their favourite Disney Princesses including Ariel, Moana, Belle and Jasmine with an array of experiences, and a magical meet and greet with Disney’s Cinderella.
Spark Magic Stations will appear at 41 Westfield destinations across Australia, offering school holiday activities for children of all ages including Disney Princess-inspired face painting and royal activities including Fairy Godmother wand-making sessions, bead bracelets and crown decorating.
The dream of meeting a Disney Princess will be brought to life with Disney’s Cinderellamaking her debut in Australia in a limited engagement at Westfield Chermside (QLD), Westfield Southland (VIC) and Westfield Parramatta (NSW). Bookings are essential with a $5 booking fee per group going toward Make-A-Wish.
Thanks to Westfield, Disney and Flight Centre, Westfield members will have the opportunity to win a holiday for themselves and five guests to Walt Disney World Resort in Florida and once-in-a-lifetime opportunity to experience one of the most enchanted places in all of Magic Kingdom Park— the Cinderella Castle Suite.
Westfield general manager of marketing and community, Jacqui Wainesaid, “We’re delighted to bring the magic of Disney Princess to Westfield destinations with ‘Spark Magic’, igniting imaginations and creating unforgettable memories for families and Disney fans.
“We know fandom for Disney Princesses runs deep, and we’ll make dreams come true with the wonderful experiences on offer, including the special limited engagement with the one and only Cinderellaat select Westfield destinations.”
The Walt Disney Company Australia and New Zealand vice president and general manager of consumer products, Tim Everettsaid, “Together with Westfield our aim is to celebrate the essence of our beloved Disney Princesses – inspiring courage, kindness, and the belief in the power of dreams.
“Spark Magic with Westfield promises to be a series of special moments for Westfield customers, igniting imaginations and creating unforgettable memories for families and Disney Princess enthusiasts alike.”