Jennifer Hawkins’ range of premium self-tanning, bronzing and daily beauty products, Jbronze, is now available in Myer in a move that will reconnect the two Australian icons in another partnership.
Myer’s history with Jennifer Hawkins officially commenced in 2007 when she was engaged as Ambassador for the retail powerhouse. Jen has gone on to become one of Australia's most capable and successful business women.
Myer spokesperson Melissa Templeton, said of the product, “Myer is a specialist, national retailer – we actively seek to stock the highest quality beauty products in order to provide our customers with the best. Stocking Jen’s brand was a natural move.”
Through the Jbronze range, which launched in 2013, Jen continues to demonstrate her entrepreneurial skills by being involved at every step of the process – from research and development through to packaging and marketing.
"It has been such a rewarding few years seeing Jbronze grow. We took great care developing Jbronze, using only the highest quality ingredients, such as Shea butter, macadamia oil, coconut oil and Argan oil to create a product that ensures the skin is moisturised and hydrated. The formulation also includes naturally derived actives DHA and Erythrulose, and is Paraben free / Palm oil free which I'm really proud of!”
The quality of the range saw Jbronze initially stocked in pharmacies and professional salons. The move into department stores makes the product more readily available for its existing fan base and new customers.
The move builds on the already impressive footprint for the Jbronze brand, which over the past two years has grown to include Chemist Warehouse and Priceline, as well as other leading and independent pharmacies and professional salons, across Australia and New Zealand.
“We have a loyal customer base and we've had so many people ask us if and when Jbronze would be available through Myer. We take a lot of care and consideration where Jbronze is stocked and I'm so excited that Jbronze will be stocked in Australia's largest department store Myer and the possibilities that will bring,” Jennifer said.
The following products are now available in Myer:
Jbronze Dark Tanning Spray, 150g RRP $29.95: an ultra-fine mist that provides an even, deep and streak-free tan with a natural colour result.
Jbronze Dark Tanning Mousse and Jbronze Medium Tanning Mousse, 150ml RRP $34.95: lightweight, velvety smooth mousses that provide an even, streak-free, natural looking tan in both medium and dark shades.
Jbronze Dark Tanning Cream, 150ml RRP $29.95: a non-greasy, lightweight hydrating cream that is easily absorbed to provide a rich, streak-free and natural looking tan.
Jbronze Face Flawless Tan, 30ml RRP $24.95: a lightweight yet moisturising face tanning cream for skin that glows with natural colour, hydration and health.
Jbronze Shimmer Instant Illuminiser, 100ml RRP $24.95: a bronzing cream with light reflecting particles to illuminate skin for a radiant and healthy sun-kissed glow all over.
Jbronze Shimmer Instant Tanning Cream, 90ml RRP $24.95: a hydrating bronzing cream that provides an instant smudge-proof, streak free tan when you need it, that you can simply wash off.
Jbronze Daily Beauty Balm, 50ml RRP $19.95: a daily moisturising lotion with a subtle glow that will keep your skin soft and hydrated, whilst providing protection from the sun with SPF50.