Samsung is realising the benefits of innovative point of sale, both in the direct selling space and in retail stores, picking up a number of awards at the Australia & New Zealand POPAI Retail and Shopper Marketing awards.
After last year’s record of 183 entries, this year's is expected to benchmark the nation’s best in retail and shopper marketing in 2013.
The industry's 'best of the best' were honoured at 2012 POPAI Marketing at Retail Awards.
2012 POPAI Marketing at Retail Awards just got a whole lot bigger; with entries at an all-time high for the event, now in its 12th year.
The POPAI Marketing at Retail Awards 2011 rewards innovation and excellence in the retail marketing industry across 17 categories, including promotions, in-store media and integrated campaigns.
Visy Glama, Creative Instore Solutions and 5P Group were each awarded the Display of the Year award at the 2010 POPAI Marketing at Retail Awards.