Samsung is realising the benefits of innovative point of sale, both in the direct selling space and in retail stores, picking up a number of awards at the Australia & New Zealand POPAI Retail and Shopper Marketing awards.
Australians dominated the 2013 Global Marketing at Retail Awards at Globalshop in Chicago.
POPAI's general manager Karen Spear will be moving on from the association at end of May 2013, after accepting a new position within the industry.
After last year’s record of 183 entries, this year's is expected to benchmark the nation’s best in retail and shopper marketing in 2013.
Janet Bailey has joined POPAI Australia and New Zealand’s board of directors.
The industry's 'best of the best' were honoured at 2012 POPAI Marketing at Retail Awards.
POPAI has launched the first online, self-paced Shopper Marketing course in Australia, in a move set to provide easy access to shopper marketing understanding for all.
2012 POPAI Marketing at Retail Awards just got a whole lot bigger; with entries at an all-time high for the event, now in its 12th year.
Australia’s home of Shopper Marketing POPAI has launched the nation’s first advanced training program in collaboration with training developers ShopAbility to be held 31 July in Sydney.
POPAI and ShopAbility are set to re-run Australia's first Shopper Marketing industry training program this March especially developed for marketing at retail professionals.
POP Art Australia, Creative Instore Solutions and POP Impact have demonstrated their retail marketing leadership when they took out Displays of the Year at the 2011 POPAI Marketing at Retail Awards.
POPAI general manager Karen Spear says the board elections for the coming two year period mark an exciting period in POPAI's growth.
The POPAI Marketing at Retail Awards 2011 rewards innovation and excellence in the retail marketing industry across 17 categories, including promotions, in-store media and integrated campaigns.
The best practice tools and templates, including a handy 'shopper marketing wheel', case studies and roadmaps will be available at the POPAI stand at the Shopper Marketing Live! Expo in Sydney 18 to 20 May.
SMIC, which was founded by POPAI at the end of 2010 in response to industry need, is made up of members from FMCG brand manufacturers, POP and shopper marketing agencies and large retailers.
POPAI Australia and New Zealand and ShopAbility are urging all retail professionals to provide their opinion on what should be included in the next industry survey.
Visy Glama, Creative Instore Solutions and 5P Group were each awarded the Display of the Year award at the 2010 POPAI Marketing at Retail Awards.
Shopping is set to become even more enticing for Australians over the coming years as brands and retailers are implementing new ways to appeal to consumers with in-store innovations such as theatre, sound and digital media.
POPAI has announced its fourth Futures so bright green sustainability conference in Melbourne on June 18 2010.
A new study has been put together to help industry professionals enhance the shopping experience in-store, improve in-store areas of influence and ultimately help boost sales.
US retailers and their partners are turning to sustainability as the new foundation for doing business and experts say this might be the way forward for Australian retailing.