Articles with tag mobile-marketing


Vouchr brings old school coupons to the mobile

In an aim to help bricks and mortar retailers boost foot traffic in-store, Australian-based technology and advertising company Vouchr has introduced a mobile coupon marketing system.

Posted Wed 26/06/2013 12:00:00 / Read More »

Salmat launches single content marketing platform

Salmat has introduced a new solutions suite ‘Influence’ to enable customers to manage their omni-channel marketing communications through one platform.

Posted Tue 28/05/2013 12:00:00 / Read More »

Turning showroomers to customers

Mobile marketing could be the key to convert customers who use retail stores as showrooms into buyers, research by TNS reveals.

Posted Fri 24/05/2013 12:00:00 / Read More »

Nando tests localised mobile marketing

Nando is testing free Wi-Fi proximity marketing with DC4G mobile coupons to boost localised communication with customers.

Posted Thu 09/05/2013 12:00:00 / Read More »

Marketers still confused about mobile marketing

Research from Experian looks at what is troubling marketers when it comes to mobile marketing.

Posted Mon 10/12/2012 12:00:00 / Read More »

Mobile marketing still a low priority: report

Responsys, together with Econsultancy, have conducted their first cross-channel marketing report that shows a snapshot of how global companies are integrating mobile into their marketing and advertising campaigns in 2012.

Posted Wed 19/09/2012 12:00:00 / Read More »

MiVoucher arrives to Australia

MiVoucher, which stands for mobile integrated voucher, is a patented technology solution that allows secure redemption of mobile coupons and gift cards using an eftpos terminal.

Posted Tue 27/09/2011 12:00:00 / Read More »

Marketers target consumers via email

The Big Australian Report show that 100 per cent of marketers are sending emails to customers and members despite the increase use of mobile and social channels.

Posted Tue 30/08/2011 12:00:00 / Read More »

Retailers to consider mobile marketing

A study, which involved 240 Australian marketers and 1000 Australian consumers, looked at the contrast between marketers' and consumers’ perceptions of using mobile email.

Posted Wed 16/02/2011 12:00:00 / Read More »

Top tips for mobile marketing

Now into the second month of 2011, the buzz of the mobile is louder than ever. And 2ergo has provided its top ten mobile marketing trend predictions that retailers need to be aware of to succeed this year and beyond.

Posted Fri 04/02/2011 12:00:00 / Read More »

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