Working around its philosophy of ‘making life easier’ for customers, Howards Storage World has launched a digitally interactive 2013 catalogue.
For the last 14 years, the business has been operating under a red, black and blue identity that will now be replaced with a new logo, slogan, colour palette and store fitout.
Howards Storage World is one of a number of retailers that will be opening their doors as part of the Evocity campaign.
Three new retail stores will open in Europe with two stores also scheduled to open in Asia.
This October, Howards Storage World will be launching its national rewards program, offering attractive benefits for customer after a successful 12-store trial over several months.