It's one thing to have digital signage installed but it's another to ensure you're managing and measuring your ROI right. Domnic Feik from Sumo Visual Group explains how to go about this.
Harvey Norman has installed Fujifilm's Fujivision digital signage network over 100 stores as a way to maximise its in-store engagement with customers.
Stockland has appointed Val Morgan Retail Media as a partner to install digital advertising media panels across 38 shopping centres in both metro and regional Australia.
Debuting at the Digital Signage World Exhibition in Sydney, Yeahpoint has unveiled three applications that use facial recognition technology.
Brisbane-based digital signage company Five Faces have developed an interactive display system that will allow consumers to connect their shopping experience to their online social network.
Consultants, technologists, retailers and brand owners filled the room at the recent n.gage Digital Signage Forum in Sydney with 25 per cent voting that they already use some form of digital signage.
Digital signage is currently the fastest growing method of how retailers are communicating and engaging with customers. Aimee Chanthadavong finds out how it has moved from being just another revenue source to a crucial strategic marketing tool.
Wallflower has given the stamp of approval to Lanner’s digital signage platform the LEC-7900.