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The art of conversation
Retailers are using digital signage to create retail experiences to build customer loyalty. Aimee Chanthadavong uncovers what some suppliers have to say about this trend.
oOh! installs digital offering at Qantas terminals
oOh!media has launched a sophisticated digital airport media at Sydney’s Qantas domestic airport terminal.
Achieving benefits from digital signage
It's one thing to have digital signage installed but it's another to ensure you're managing and measuring your ROI right. Domnic Feik from Sumo Visual Group explains how to go about this.
Effective content for digital signage
Investment in quality content to support clear business objectives is necessary, according to Dominic Feik from Sumo Visual Group.
Choosing the right digital signage solution
Choosing the right digital signage solution is both about choosing the right system and the right partner. Dominic Feik from Sumo Visual Group explains how to go about doing this.
Achieving benefits, ROI from digital signage
The critical first step in obtaining benefits from digital signage is to clearly define business objectives, writes Dominic Feik from Sumo Visual Group.
Five rules to maximising return on digital signage
Digital signage is a key emerging technology for improving customer experience in physical retail outlets and Dominic Feik from Sumo Visual Group explains how to best way maximise your profits from them.
DSA launches Asia-Pacific branch
Digital Screenmedia Association has launched an Asia-Pacific branch to give a new voice for the digital signage and interactive out-of-home media industry.
All eyes on Lorna Jane
Activewear retailer Lorna Jane has paired up with digital signage company Five Faces to debut an in-store Facebook initiative, known as SocialEyes.
Improving the retail experience with facial recognition
Debuting at the Digital Signage World Exhibition in Sydney, Yeahpoint has unveiled three applications that use facial recognition technology.
Engaging with digital signage
Consultants, technologists, retailers and brand owners filled the room at the recent n.gage Digital Signage Forum in Sydney with 25 per cent voting that they already use some form of digital signage.
Digital development
Digital signage is currently the fastest growing method of how retailers are communicating and engaging with customers. Aimee Chanthadavong finds out how it has moved from being just another revenue source to a crucial strategic marketing tool.
Petbarn upgrades signage solution
Petbarn will be using Epsiy's Retail Enterprise Suite for product signage in-store to help boost promotional effectiveness and customer communications.
Lanner, Wallflower deliver digital signage solution
Wallflower has given the stamp of approval to Lanner’s digital signage platform the LEC-7900.
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