Digital signage has come a long way since the days of when it was just static content on a screen and now it has become more interactive with AOPEN's and Intel's eTILE.
Retailers are using digital signage to create retail experiences to build customer loyalty. Aimee Chanthadavong uncovers what some suppliers have to say about this trend.
oOh!media has launched a sophisticated digital airport media at Sydney's Qantas domestic airport terminal.
It's one thing to have digital signage installed but it's another to ensure you're managing and measuring your ROI right. Domnic Feik from Sumo Visual Group explains how to go about this.
Investment in quality content to support clear business objectives is necessary, according to Dominic Feik from Sumo Visual Group.
Choosing the right digital signage solution is both about choosing the right system and the right partner. Dominic Feik from Sumo Visual Group explains how to go about doing this.
The critical first step in obtaining benefits from digital signage is to clearly define business objectives, writes Dominic Feik from Sumo Visual Group.
Digital signage is a key emerging technology for improving customer experience in physical retail outlets and Dominic Feik from Sumo Visual Group explains how to best way maximise your profits from them.
Digital Screenmedia Association has launched an Asia-Pacific branch to give a new voice for the digital signage and interactive out-of-home media industry.
Activewear retailer Lorna Jane has paired up with digital signage company Five Faces to debut an in-store Facebook initiative, known as SocialEyes.
Debuting at the Digital Signage World Exhibition in Sydney, Yeahpoint has unveiled three applications that use facial recognition technology.
Consultants, technologists, retailers and brand owners filled the room at the recent n.gage Digital Signage Forum in Sydney with 25 per cent voting that they already use some form of digital signage.
Digital signage is currently the fastest growing method of how retailers are communicating and engaging with customers. Aimee Chanthadavong finds out how it has moved from being just another revenue source to a crucial strategic marketing tool.
Petbarn will be using Epsiy's Retail Enterprise Suite for product signage in-store to help boost promotional effectiveness and customer communications.
Wallflower has given the stamp of approval to Lannerâ€™s digital signage platform the LEC-7900.