BSR pushes Betta's rebrand strategy
BSR Group has announced its new branding strategy as part of rebranding its Betta Electrical stores.
BSR Group announces rise in income
National franchisor BSR Group has announced a 60.5 per cent increase in income for the financial year ending 31 March 2012.
Bob Ansett appointed to BSR board
Parent company of Better Home Living BSR Australia has appointed Bob Ansett as a director of the board.
Smooth sailing for BSR as Betta gears for relaunch
With financial results set to be announced, early indicators show that sales have increased around 2-3 per cent, with some stores performing well above that level.
BSR Group to revamp brands
CEO Graeme Cunningham said the company wants to refine its branding and marketing while focussing on the needs of its target audience.



